Top Fractional CMOs for FinTech — July 2026
Rankings updated July 2026
Financial technology and services.
16 verified fractional CMOs
Sotiris Sakellarios ∴
Marketing strategy for CleanTech & manufacturing | B2B growth across seed to scale
Mindy Anderson
Fractional CMO for B2B Professional Services | Go-to-market & brand positioning
Yaniv Goldenberg
Fractional CMO & Head of Growth | B2B/B2C SaaS, DTC & Ecommerce | Built growth from $0 to $100M+ ARR
$220 - $3,000/hr
$5,000 - $15,000/mo
$5,000 - $15,000/mo
Swati Shetty
Marketing strategy for Insurance, Retail & B2C SaaS | Retainer-based growth advisor
From $50/hr
From $4,000/mo
From $4,000/mo
Melinda Babin
Fractional CMO for regulated B2B SaaS, fintech, and compliance-heavy markets
$250 - $500/hr
$5,000 - $15,000/mo
$5,000 - $15,000/mo
Michael Beaton
Fractional CMO for B2B & healthcare startups | Go-to-market & positioning
From $200/hr
From $5,000/mo
From $5,000/mo
Alissa Long
Fractional CMO for B2B SaaS & FinTech | Demand Gen, Enterprise ABM & Marketing Operations | Built 3 Functions from Zero
$7,500 - $15,000/mo
$7,500 - $15,000/mo
María Peris
CMO for pre-launch to scaling stage | FinTech, Marketplace, Media
$4,000 - $8,000/mo
$4,000 - $8,000/mo
Sandro Lonardi
Fractional CMO for SaaS companies. 16 years building growth engines, from first marketing hire to 100M users.
$350 - $450/hr
$6,000 - $12,000/mo
$6,000 - $12,000/mo
David Lacombe
Fractional Chief Marketing Officer at Imperatives Delivered
Ian Hackett
Fractional Chief Marketing Officer & Growth Executive at Hackett Consulting, Llc.
José Papa
Fractional Marketing Director at Oatmeal & Company
Anjan Shah
Fractional Chief Marketing Officer at Jazzwire, Inc.
Kristy Centofanti
Fractional Marketing Director at B.well Media
Margaret Rimmler
Fractional Chief Marketing Officer / Vice President of Marketing
Kimling Lam
Chief Marketing Officer at Fortis
Frequently Asked Questions
How much does a fractional CMO for FinTech cost?
Fractional CMO rates for FinTech typically range from $150-$350/hour or $5,000-$15,000/month on retainer. Rates vary based on experience, scope, and company stage.
What does a fractional CMO for FinTech actually do?
A fractional CMO for FinTech provides senior marketing leadership on a part-time basis. They develop marketing strategy, build and manage teams, oversee campaigns, and drive growth without the cost of a full-time executive.
How do I evaluate a fractional CMO for my fintech company?
Look for direct industry experience, relevant case studies with measurable outcomes, client reviews from similar-stage companies, and alignment with your specific growth challenges.
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