Yaniv Goldenberg
Fractional CMO & Head of Growth | B2B/B2C SaaS, DTC & Ecommerce | Built growth from $0 to $100M+ ARR
About
You don't need a full-time CMO. You need the right calls made fast. I plug into founder teams to sharpen positioning, build demand, and wire up tracking so every dollar is accountable. Recent result: 21% month-over-month MRR growth at a B2B SaaS. Hands-on, numbers-first, no 60-slide strategy decks.
There are two kinds of fractional CMOs: the ones who advise and the ones who build. I'm the second kind. In the last 12 months I've personally rebuilt a SaaS company's entire tracking stack, rewired attribution for a DTC brand doing 200K+/month, shipped 36 lifecycle emails, run Meta and Google accounts, and built the dashboards leadership actually reads. The strategy work matters, positioning, pricing, channel mix, but strategy without execution is a PDF. I bring both. B2B SaaS, DTC, ecommerce, from first GTM motion to $100M+ ARR. If you want a thinker who also ships, that's the fit.
Experience
Industries Served
Company Stages
Core Competencies
Operations & Analytics
Demand Generation & Acquisition
Revenue & Retention
Go-to-Market & Strategy
Brand & Creative
Pricing & Availability
Engagement Types
Free intro request · No commitment · Direct to Yaniv
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