Top Fractional CMOs for B2B Ecommerce — May 2026
Rankings updated May 2026
Wholesale, distributor, and marketplace models.
3 verified fractional CMOs
Amy C Hutchinson CDMP
Fractional CMO & Creative Strategy Executive | Brand Transformation, Growth Systems, Organizational Scale & AI-Enabled Marketing
$300 - $600/hr
$6,000 - $12,000/mo
$6,000 - $12,000/mo
Landon Shaw II
Growth Operator (fCMO) | Scaled multiple brands to INC 500 | Co-founded agency behind two INC #1s | 10+ years in acquisition, retention, conversion, marketing ops
Previously at Self-employed, Sweat Pants Agency, CULTR Marketing
Scott Coligan
Fractional Chief Marketing Officer at Heywell
Frequently Asked Questions
How much does a fractional CMO for B2B Ecommerce cost?
Fractional CMO rates for B2B Ecommerce typically range from $150-$350/hour or $5,000-$15,000/month on retainer. Rates vary based on experience, scope, and company stage.
What does a fractional CMO for B2B Ecommerce actually do?
A fractional CMO for B2B Ecommerce provides senior marketing leadership on a part-time basis. They develop marketing strategy, build and manage teams, oversee campaigns, and drive growth without the cost of a full-time executive.
How do I evaluate a fractional CMO for my b2b ecommerce company?
Look for direct industry experience, relevant case studies with measurable outcomes, client reviews from similar-stage companies, and alignment with your specific growth challenges.
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