Fractional CMOs
122 verified fractional CMOs
Arik Flanders
Chief Marketing Officer at Tyler Technologies
Sunita Mani
Chief Marketing Officer at Interface Systems
Jordan Barnes
Co-founder & Chief Marketing Officer at Coop
Simon Bartlett
Chief Marketing Officer (fractional Cmo) | Growth & Strategy at Crdc Materials
Steve Olenski
Host of the Chief Marketing Officer Whisperer Podcast at The Cmo Whisperer
Omoiye Kinney
Executive Vice President & Chief Marketing Officer at United Way
Matthew Guerrieri
Chief Marketing Officer at Medical Guardian
Adam Rappoport
Chief Marketing Officer at Mainfactor
Jack Reynolds
Chief Marketing Officer at Free People
Bill Popwell
Co-founder and Chief Marketing Officer at Triple Bottom Brewing Company
Chris Biehn
Founder & Chief Marketing Officer at The Stability App
Jenys Allende
Founder and Chief Marketing Officer at Collaborative Psychiatric Care
Sara Zakhary
Chief Marketing Officer at Nashville Area Chamber of Commerce
Kimberley Gardiner
Chief Marketing Officer at Tractor Supply Company
Andy Holeman
President / Chief Marketing Officer at Novigo Designs
Becki Baumgartner
Chief Marketing Officer & Certified Master Herbalist at Pet | Tao Holistic Pet Products
Stephen Perkins
Senior Vice President & Chief Marketing Officer at Opry Entertainment Group
Crystal Phelps
Chief Marketing Officer at Dalen Products
Vic Wise
Chief Marketing Officer at Outlaw Light Beer
Liz Fulghum
Chief Marketing Officer at Washtopia
How to Choose the Right Fractional CMO
Hiring a fractional CMO is a strategic decision, not a vendor selection. The right fractional Chief Marketing Officer becomes part of your leadership team — they set marketing direction, build your growth engine, and hold your marketing function accountable to revenue outcomes.
Start by defining the gap. If your marketing feels disconnected — money going to ads, content, and events without a clear strategy tying them together — a fractional CMO can diagnose the problem and build a cohesive plan. If your internal team has talent but lacks senior direction, a fractional CMO provides the mentorship and strategic leadership they need to perform.
Industry experience matters. A CMO who has scaled B2B SaaS companies will approach go-to-market differently than one from consumer packaged goods. Use the filters above to find CMOs with direct experience in your vertical. Company stage matters equally — a startup preparing for Series A needs a different playbook than an established business optimizing for profitability.
Evaluate based on outcomes, not credentials. Every profile on RankedCMO includes structured client reviews that capture what the CMO actually did, the measurable results they delivered, and whether the client would hire them again.